My interest in communicating anonymously began in the pub – I always found the messages sprawled across toilet walls particularly amusing. In fact, the HobGoblin in Brighton has actually endorsed this idea by decorating the inside of their toilet doors with a blackboard and chalk tray. A great, vandal-free way of making your own drunken mark.
In today’s competitive market, even the voices of the most respected charities can get drowned out. So, how do you make sure your communications attract the attention you deserve?
A picture paints a thousand words. But someone still had to write that. Words matter, especially when we’re trying to change people’s hearts and minds. No one remembers what colour tie Martin Luther King was wearing when he told us he had a dream. Similarly, three years after Obama blazed his way into the White House, it's the rallying and oft-imitated cry of “Yes. We.
Are you saying what you think in your written communications? This is something our Strategy Director Kim and Creative Strategist Emmie will be exploring on 26th January, as they lead a creative session for the CharityComms Editorial Skills for Charities Workshop.
Of the millions of people who make new year resolutions, 78% of them will fail. With that optimistic figure in mind, here are team Neo’s resolutions for the year ahead:






